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What Goes into an Effective Ma...

What Goes into an Effective Marketing Plan?

There can be a lot that goes into marketing for a business. And it can be overwhelming. But having an overarching marketing plan to do so makes it much easier. It’ll outline what needs to be done and ...

Announcement: Mail Server Update

Announcement: Mail Server Update

Dear valued customers,Thank you for choosing Pacific Software Publishing, Inc.We are always looking to improve the services we offer you.As such, we will be conducting mail server update.You may experience delay in sending emails for a few seconds during the time below.The schedule is as follows:* USA Pacific Daylight Time- May 9th (Tue) 9:00 - 9:30am* Japan Time- May 10th (Wed) 1:00 - 1:30amPSPIN...

Marketing Objectives and a Str...

Marketing Objectives and a Strategy Statement

The elements of a good marketing plan include two things: marketing objectives and a marketing strategy. Many people mistake an objective and a strategy as being the same thing, when, in fact, they are not. An objective is a more specific path to take to achieve your business goals. Examples include increasing brand awareness or increasing a certain perception about your product or overall company...

Announcement: WordPress Server...

Announcement: WordPress Server Security Update

Dear valued customer,Thank you for choosing Pacific Software Publishing, Inc.In order to make your use of our service more comfortable, we will deploy a security update on the WordPress server on the following schedule. This update will temporarily disable access if you repeatedly log in with inappropriate login information.There will be no downtime due to this update.The schedule is as follows:* ...

What’s New Newsletter Vol. 164...

What’s New Newsletter Vol. 164 “Marketing with Audio”

Using audio in marketing has only gotten popular over the past few years. Catchy jingles, sponsored podcasts, audiobooks, and other audio advertising methods. And there’s a good reason for this: people are more likely to remember something with audio, especially music. So, when you use audio in your marketing plan, it’s that much more effective.The goal of marketing isn’t just to get people to buy...

Announcement: Click It Audio s...

Announcement: Click It Audio service maintenance

Dear valued customers,Thank you for choosing Click It Audio provided by Pacific Software Publishing, Inc.We are always looking to improve the services we offer you.As such, we will be conducting service update.You may experience around 5 minutes of downtime during the maintenance time below.The schedule is as follows:* USA Pacific Daylight Time- April 18th (Tue) 9:30 - 10:00am* Japan Time- April 1...

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