3 tips for a better mobile website

We often spout the virtues of mobile web design. With approximately half of all web traffic being viewed on mobile devices, we cannot afford to ignore the mobile experience of our customers and website visitors.

Below are 3 tips for providing a better mobile web experience for people who are on your website.

#1 Have a well organized mobile navigation

There is nothing worse than being on a mobile device and having to pinch and zoom to click on a link to a pay you wish to visit.

A fairly traditional approach is to include what is affectionately referred to as a “hamburger menu” in the top corner. Clicking this will then expand out the full navigation with large, clear click areas.

#2 Make sure your site loads fast

Mobile devices are often using cellular data service rather than a super fast wifi signal. The slower your site loads, the more likely they are to click that back button and select a different link.

Make sure you are using images scaled and optimized for the web and try to avoid too many external resource-heavy effects.

#3 Create a clean, single-column layout

If you attempt to have multiple column, complex layout on a smartphone - you are not thinking about your mobile users. Anything extending outside of the view space of a mobile device will be cut off and hidden. This forces the user to not only scroll up and down to view your content, but left and right as well.

This is not only unintuitive but it is hugely inconvenient. Ultimately, it is encouraging your users to abandon your site and seek information elsewhere.

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When it comes time to refresh or update your website, please consider the mobile web experience. If you have any questions or want us to audit your existing site - please let us know. We have Designers and Developers on staff to help make your mobile experience the best it can be.

Pacific Software Publishing, Inc. 1404 140th Place N.E., Bellevue, WA 98007

PSPINC Creates Tools For Your Business

Pacific Software Publishing, Inc. is headquartered in Bellevue, Washington and provides domain, web, and email hosting to more than 40,000 companies of all sizes around the world. We design and develop our own software and are committed to helping businesses of all sizes grow and thrive online. For more information you can contact us at 800-232-3989, by email at info@pspinc.com or visit us online at https://www.pspinc.com.